creative-mantra.com

Manuscripts.ai

Manuscripts.ai is an AI-powered research writing platform that helps academics and institutions create high-quality manuscripts faster and more accurately.

Built in-house by Creative Mantra, the platform blends academic integrity with advanced AI automation to deliver a modern, scalable, and globally trusted digital experience.

YEAR

2022

CLIENT

Manuscripts.ai

SERVICES

AI Writing & Editing Tool

PROJECT GOALS

The project was guided by a clear set of strategic goals aimed at improving usability, performance, and overall business impact. These goals were defined to address core user needs while delivering measurable value.

RESEARCH

We conducted an in-depth competitive analysis of AI research and academic writing platforms to understand industry standards and differentiation opportunities. User behavior studies involving researchers and institutional users helped identify expectations, usage patterns, and pain points. Based on these insights, key trust indicators such as transparency, clarity, and ethical AI communication were prioritized, while UX flows were optimized to reduce cognitive load and make complex research tools easier to understand and use.

TECH STACK USED

Across all projects, we leverage a modern, scalable, and performance-driven technology stack to deliver fast, reliable, and visually polished digital experiences.

PHP

Core Infrastructure

BACKEND

React, Tailwind

User Interface

FRONTEND

Figma, Illustrator

Prototyping

DESIGN

USER FLOW

The user flow was designed to guide users seamlessly through the product while minimizing friction at every step. Each interaction is intentionally structured to ensure clarity, intuitive navigation, and a smooth progression toward the desired outcome.

Landing page with a clear AI value proposition

The journey begins with a high-impact landing page that clearly communicates what the product does, who it is for, and how AI enhances the user’s workflow. Key benefits are highlighted upfront to instantly capture attention and set expectations.

Feature discovery through structured sections

Product features are introduced in a logical, well-organized manner, allowing users to explore capabilities without feeling overwhelmed. Each section focuses on a specific use case or problem, helping users easily connect features to real-world value.

Optimized CTAs leading to onboarding

Strategically placed calls-to-action guide users toward the next logical step, whether it’s signing up, requesting a demo, or starting a free trial. The CTAs are designed to feel natural within the flow, not intrusive.

Guided first-time user experience

Once onboarded, users are supported with a guided experience that helps them quickly understand core features and achieve their first success. This reduces drop-offs and accelerates time-to-value, setting the foundation for long-term engagement.

KEY TAKEAWAY

The project successfully translated a complex AI research product into a credible, user-friendly, and scalable platform. The redesigned experience strengthened brand trust, improved engagement, and positioned Manuscripts.ai for long-term growth and institutional adoption.

Hello 👋 I’m Darpan, Client success manager

If you’ve got any questions or just want to talk things through, i’m always happy to chat.

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